Media Effects Introduction

What is Media?

From my understanding and knowledge, media is a tool utilized to transmit information and mass communication to a large audience or market. Throughout history, the source where media is transmitted from has changed. Now a days, the main sources of media transmission are television, radio, magazine, newspaper and the biggest of them all: Internet. These mass media transmitters play a big role in the daily lives of society

How does Media affect Our (society):

Awareness and Knowledge

Media in general gives us a perception of different cultures, religions and diversity. This makes the average person have a view on other people from different cultures, therefore creating stereotypes. Media creates stereotypes because they gives generalized traits to individuals from different cultures. For example, media portraits most middle eastern Arabs as terrorists and killers. Besides knowledge about religion and culture, media also informs us about what is happening in the globe, and various current events which maintain us aware of the political, social and economical state of the whole world.




Attitude and Behavior 

Regarding attitude and behavior, media has a great effect how society behaves and acts. For example, television displays shows about love, fashion, relationship, violence, etc. A high percentage of teenagers around the world watch these shows and these shows teach specific values that change the behavior and attitude and manner of thinking of these teenagers that are influenced by this form of media. Regarding our behavior, besides influencing the way we act, media also affects the way we talk and communicate, meaning it teaches us certain phrases or ways of saying things. This mostly happen in latin american countries, were media made the people utilize english words in their vocabulary  like for example "jeans" or "boom".